Form or function – what is Apple’s 1st ambition? Will it be for the best?

With Jony Ive now a name in Apple’s history books, what are Apple? Are they still design led, or is Apple silicon now more important? Think different Since the companies’ inception in April 1976, that strap-line has been at the core of Apple’s heartbeat. Apple has always prided themselves on design, creativity, and an unorthodox […]

Is Apple silicon just too good?

Right now, it seems Apple does not need any further competition – they are fighting the enemy within…Apples silicon! Apple Silicon – a change for the good? So, what was it, a little over two years ago that Apple announced their vision to move away from Intel, in favour of their own processors – Apple […]

M2 Apple Silicon Benchmarks – do they matter?

I’ve watched the videos and I have read on Twitter all about the supposed issues with the M2 range of Macs…but does it matter? A storm in a teacup I had already intended to write this blog about the speed of the M2 chip, and then yesterday, I watched a video from Rene Ritchie. Rene, […]

M2 MacBook Air – the first 48 hours

Friday came and went in a late night blur…but how did the new M2 MacBook Air hold up? At least DHL did their bit This was the first Mac I had ordered on pre-order day. I really didn’t know what to expect. After nearly missing the boat, by trying to spec out my order, I […]

18 hours and counting – it’s nearly here – M2 MacBook Air

Hopefully tomorrow, my M2 MacBook Air should arrive. Time to evaluate where it will fit in to my workflow Like a kid on Christmas Eve I haven’t felt like this in a long, long while. Honestly, even though it is still a good few hours before I get the all new, M2 MacBook Air, I […]

M1 Max Chip to the rescue! An IMPRESSIVE save from my MacBook Pro!

How one simple mistake, could so easily have ruined a perfect weekend….but was saved by the power of Apple Silicon & the M1 Max chip. I had it all planned If you have been following my recent blogs, you’ll know that about six weeks ago, I finally landed in the new age – Apple Silicon […]

M2 Apple Silicon – a GREAT chip, or 1 to miss?

It was troubling me – what is the M2 Apple Silicon chip all about? I’ve spent some time researching this week, and will try my best to explain. Back to WWDC we go This year, WWDC was one of the longest, and for good reason. There was a lot of new features & even products […]

WWDC 2022 – the 3 things I REALLY want

Earlier this week, I wrote about what I thought we might see at WWDC 2022. Here I tell you about the 3 things I’d love to see next week. Not long now We are now just a few days away from this year’s spring WWDC 2022 conference from Apple Park. Rumours have been lean this […]

Time to put my M1 Max MacBook Pro where my mouth is – a 1st!

The M1 Max MacBook Pro is reported to have a legendary battery life. Today, I will attempt to edit an entire video for my channel without a power brick in sight! I have written, recently, about how my new M1 MacBook Pro has amazed me day-to-day with its power and productivity. So today, I thought […]