YouTube SUCCESS with Brad Calbow! ORGANIC GROWTH = Sustainable Business

Off the back of a hugely successful pod last time out, the boys are back with yet another YouTube success, Brad Colbow.

Brad is a YouTuber who caters to creative professionals and drills down on the products and resources available for artists and creatives.

We talk about Brad’s journey as well as ask him about his niche and how he settled on it. We talk about how he deals with brands but also how he’s trying to move away from brand deals and more towards course offerings and self-sustainability. 

Since the last pod, the pay-to-play YouTubers are back in force and we analyse the promote tool and the impact it is having on the wider industry.

All that and more on another week of Minus Sixteen!

Get in touch: david@talkingtechandaudio.com

00:00 Intro

01:25 Meeting Brad Colbow

07:20 Brad on planning content 

12:10 Hitting the content wave

15:25 Embargo deadlines & protocols

23:30 Brad’s rapid growth spell  

29:15 Brad on selling his channel – well maybe!

31:30 Channel sustainability and YouTube Promotions

48:10 Selling courses & Memberships  

55:00 The imposter syndrome

63:00 Brad’s equipment set-up

66:00 Thoughts on the new iPad